
Each Friday morning since 2009, Debra Ross, publisher and CEO of KidsOutAndAbout.com, has given Warm 101.3 listeners a sneak peek into all that makes the Rochester area a great place for kids, teens, and families.
Originally launched in Rochester in 2001, KidsOutAndAbout.com now celebrates local events and activities in over 50 communities in the US and Canada, with 15 million readers per year and 750,000 subscribers to their free weekly e-newsletter of things to do locally. Their corporate offices are still right here in Rochester, where more great things happen per unit kid than anywhere else in the world.
CLICK HERE FOR FAMILY-FRIENDLY FUN IN ROCHESTER THIS WEEK!
In 2016, KidsOutAndAbout launched a sister site for grownups interested in local arts, culture, and recreation, BeyondTheNest.com. You can read this week’s BTN newsletter here and click here to sign up to receive it each Thursday morning.
Deb is originally from Cranford, NJ, a fact you should not hold against her, although feel free to aim New Jersey jokes in her direction. She was indeed the valedictorian of her high school class, and graduated from the University of Pennsylvania with a degree in English. This means she is qualified to do everything, or nothing. Like so many other English majors, she flailed about for a while, and then chose computers.
Deb served as chair of Rochester’s Eclipse Task Force and also co-chaired the National Eclipse Task Force of the American Astronomical Society for the 2024 total solar eclipse. Along with Jamie Carter of Forbes, Deb is the author of the business and community leadership book The Eclipse Effect: How to Seize Extraordinary Moments to Build Strong Communities (Post Hill Press, 2025).
You can email Deb by CLICKING HERE.